CUTV News Radio Welcomes Back Rob Salafia of Protagonist Consulting

Lexington, MA – Rob Salafia is a MIT Leadership Center Master Executive Coach and founder of Protagonist Consulting. He is an authority on executive presence and transformational learning. With two decades of experience as a top leadership development executive and an established career in the performing arts, Rob has a passion for helping leaders develop their presence, tell compelling stories, and establish authentic connections to deliver on their business goals.

What differentiates Salafia’s approach to leadership development is his background in theater.

“Executive presence and stage presence are similar,” says Salafia. “It was about creating an authentic connection with my audience. It wasn’t until I learned how to fully let go and allow my natural confidence to show itself that things began to click. These are all powerful tools for leadership.”

Fast forward 25 years, Salafia founded a company in Boston that used a theater-based methodology for leadership development. Today, in addition to his work as an MIT Leadership Center master executive coach, he is the author of Leading from Your Best Self – published by McGraw-Hill.

“Every human being has the capacity to be extraordinary,” says Salafia. “We all have, at one time or another, experienced what it’s like to be the best version of ourselves. It’s that powerful feeling of being fully present and alive when we have put our gifts and talents to their best and highest use.”

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